Insighto.ai
White-label AI voice and chat agents for lead generation, support and agency resale
Pricing
Free & Paid
Platforms
Web, API, Voice...
Developer
Insighto.ai
Rating
4.3 / 5.0
Last Updated
September 22, 2026
Overview
Insighto.ai is a no-code platform for AI phone agents and AI chatbots, split into two products that share one credit balance: voice (inbound calls, outbound calling, AI receptionist, answering service, IVR and concierge) and chat (WhatsApp Business API, Facebook Messenger, Instagram, SMS, email and web chat).
Over the top sit the pieces that decide whether it is usable in marketing: 50+ languages, voice cloning, intents, collaborator agents that answer niche questions, campaign scheduling for outbound sequences, and full white labelling with a custom domain.
The homepage framing is deliberately commercial rather than technical - automate calls and chat, cut wait times, take qualified leads - and the published use cases are lead generation, customer support, human resources and front-desk replacement for ecommerce and fintech businesses. The pricing model was readable on insighto.ai on 22 September 2026 and is unusual for this category in that it leads with unit economics: $0.06 per voice minute and $0.015 per chat query, with $10 in free credits on sign-up and no subscription required to spend credits.
Booster plans add capacity on top: Power at $49 per month for 10 bots and 15 concurrent calls, Turbo at $149 per month for 50 bots and 30 concurrent calls with three collaborator agents and advanced integrations, and Ultra at $249 per month with unlimited bots, 50 concurrent calls, custom channels and integrations plus premium onboarding.
The agency tiers are the differentiator: Agency Starter at $299 per month, or $239 billed yearly, bundles 1,000 voice minutes, 5,000 text queries, 10 sub-accounts, 50 concurrent calls, 10 campaigns, voice cloning and white labelling, while Agency Pro at $499 per month, or $399 yearly, raises that to 3,000 minutes, 10,000 queries, 50 sub-accounts, 100 concurrent calls, 50 campaigns and implementation support.
An enterprise tier is quoted by contact, and the site publishes a rebilling calculator that works out margin from your own client count and selling price. Integration depth is the practical argument for a marketing team: the integrations page lists HubSpot, Zoho, Freshdesk, Google Calendar, GoHighLevel, PayPal, WhatsApp Business API, Messenger, Instagram, Twilio, Plivo, Telnyx, ModMed and Postgres, with a Custom Tool option for building connectors to any API, while the homepage also names Salesforce.
Two cautions belong in any evaluation.
First, telephony runs through providers such as Twilio, Plivo and Telnyx, so numbers, SMS and carrier minutes are an additional bill outside the platform allowance.
Second, the site is inconsistent in places - the agency comparison table shows campaigns of 1 and 5 against the 10 and 50 on the plan cards - and no speech or language model providers are documented, so agent quality can only be judged by running the free credits on your own call flows.
Compliance evidence stops at a GDPR trust centre and a DPA; no SOC 2 or ISO certification is published, which is worth noting for regulated buyers despite the healthcare and fintech positioning.
Use Cases
Answering inbound sales calls 24/7 and qualifying leads before they reach a human rep
Running outbound call or WhatsApp campaigns to re-engage leads that went quiet
Replacing a receptionist queue with an AI agent that books meetings into Google Calendar
Handling first-line ecommerce support on WhatsApp, Messenger and Instagram without extra headcount
Reselling white-label voice and chat agents to clients as an agency service with recurring billing
Who Is This For
Marketing teams generating inbound calls or WhatsApp enquiries that currently go unanswered out of hours
Lead-generation agencies and SDR teams running outbound qualification at volume
Agencies that want to sell AI agents under their own brand with sub-accounts and rebilling
Ecommerce and fintech support teams handling repetitive first-line questions across messaging channels
Operators who want to test voice AI cheaply - $10 in credits at $0.06 per minute - before committing to a booster plan
Key Features
AI voice agents for inbound and outbound calls
Answer calls 24/7, qualify callers, book meetings on Google Calendar and run outbound campaigns, with intents, voice cloning, human handover and multilingual coverage rather than a fixed IVR tree.
Chat agents across five owned channels
One agent answers on WhatsApp Business API, Facebook Messenger, Instagram, SMS and email plus web chat, so a lead that arrives on social is handled with the same knowledge base and the same CRM record.
White-label reseller programme with rebilling
Agency tiers put the platform under your own brand and domain with sub-accounts per client, a built-in rebilling system that supports per-minute, per-interaction or subscription billing, and a calculator for modelling margin.
CRM and workflow integrations with custom connectors
HubSpot, Zoho, Freshdesk, Google Calendar, GoHighLevel, PayPal and Postgres are listed as built-in, with a Custom Tool builder for proprietary APIs, so agents write into the CRM instead of a separate inbox.
Pay-as-you-go credits at a published rate
$0.06 per voice minute and $0.015 per chat query, $10 of free credits on sign-up and no subscription requirement - booster plans add bots and concurrency rather than unlocking usage.
Pros & Cons
Pros
- Unit economics are published instead of hidden: $0.06 per voice minute and $0.015 per chat query, with $10 in free credits and no mandatory subscription
- Every plan ceiling is itemised - Power $49 for 10 bots and 15 concurrent calls, Turbo $149 for 50 bots and 30 concurrent calls, Ultra $249 for unlimited bots and 50 concurrent calls
- The agency tier is genuinely built for resale rather than rebadged: Agency Starter $299 per month or $239 yearly with 10 sub-accounts, Agency Pro $499 per month or $399 yearly with 50 sub-accounts, plus rebilling, BYOK, custom domain and white labelling
- Named integrations that matter to marketers - HubSpot, Zoho, Freshdesk, Google Calendar, GoHighLevel, WhatsApp Business API, Messenger, Instagram, Twilio, Plivo, Telnyx, Postgres - plus a Custom Tool connector for anything else
- An agency or in-house team can test real call flows on the free credits before buying a booster tier, which is rare among voice agent platforms
Cons
- Telephony is layered on top: calls and SMS route through Twilio, Plivo or Telnyx, so numbers and carrier minutes are a second bill outside the platform allowance and need to be modelled separately
- Some published numbers do not agree - the agency comparison table lists campaigns of 1 and 5 while the plan cards say 10 and 50, and Agency Pro sub-accounts appear as 50 accounts - so confirm quotas in writing before committing
- No speech or language model providers are documented, which means voice quality, latency and accent handling can only be assessed by running your own scripts on the free credits
- Compliance evidence is limited to a GDPR trust centre and a DPA; no SOC 2, ISO 27001 or HIPAA certification is published, which will slow procurement in regulated or healthcare buying cycles
- Category competition is intense and switching is easy, so the durable reason to choose Insighto is the white-label agency model or the published per-minute rate rather than a unique capability
Pricing Plans
Free credits
Pay-as-you-go entry: $10 of credits to test voice and chat agents, then $0.06 per voice minute and $0.015 per chat query with no booster plan required.
- $10 in free credits for voice and chat
- $0.06 per voice minute
- $0.015 per chat query
- No subscription needed to use credits
- The same credits power voice and chat agents
Power
For individuals and small teams putting a first agent in front of real traffic.
- 10 bots
- 15 concurrent calls
- All channels
- Collaborator agents and intents
- Voice cloning
- Essential integrations
Turbo
The most popular tier: more bots, more concurrency and advanced integrations for growing teams.
- 50 bots
- 30 concurrent calls
- 3 collaborator agents
- Basic intents and voice cloning
- Advanced integrations
- Setup support
Agency Starter
White-label tier for agencies selling AI agents under their own brand.
- 1,000 voice minutes and 5,000 text queries
- 10 sub-accounts, 50 concurrent calls, 10 campaigns
- White labelling with custom domain and no branding
- Rebilling and BYOK
- Onboarding support, advanced intents and voice cloning
Frequently Asked Questions
Editorial Review
Editorial Team
September 22, 2026
We read insighto.ai/pricing, insighto.ai/agency and insighto.ai/integrations/ on 22 September 2026. Verifiable specifics: $0.06 per voice minute and $0.015 per chat query with $10 in free credits; Power $49 per month for 10 bots and 15 concurrent calls; Turbo $149 per month for 50 bots and 30 concurrent calls; Ultra $249 per month with unlimited bots and 50 concurrent calls; Agency Starter $299 per month or $239 yearly with 1,000 minutes and 10 sub-accounts; Agency Pro $499 per month or $399 yearly with 3,000 minutes and 50 sub-accounts. Listed integrations include HubSpot, Zoho, Freshdesk, Google Calendar, GoHighLevel, PayPal, WhatsApp Business API, Messenger, Instagram, Twilio, Plivo, Telnyx and Postgres.
Editorial Team
September 22, 2026
Editorial view: Insighto competes in one of the most crowded corners of marketing AI, and two things separate it from the pack - a published per-minute rate that lets you model cost per qualified lead before signing, and an agency programme with real resale mechanics (sub-accounts, custom domain, rebilling, BYOK) at $299 and $499 tiers. We would place it with lead-generation and receptionist workloads first, where scripts are bounded and minutes are predictable. Two checks before purchase: confirm the quota numbers in writing, because the agency comparison table and the plan cards disagree on campaigns and sub-accounts, and budget for carrier costs, since Twilio, Plivo or Telnyx minutes are billed outside the platform allowance. Compliance depth is also thin for regulated buyers - a GDPR trust centre and DPA, but no SOC 2 or ISO certification published.
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